drupa 2016: Success all across the board

Bestnoten für die drupa, Entscheidende Impulse für die weltweite Druckbranche

Excellent business deals, an outstanding climate for investment, a remarkable number of extremely promising contacts, an even more international character, and a positive spirit for the global print sector: That was drupa 2016.

drupa’s new positioning and its focus on tomorrow’s topics with huge potential for growth – such as 3D-printing, functional printing, and packaging printing – have really proven themselves. Whether printing for publication, advertising, packaging or industrial applications, print technology offers the appropriate solutions for all application areas and enables new areas of business and business ideas.

we touched success

1,828 total number of exhibitors from 54 countries
520 Exhibitors from Germany, 1,308 Exhibitors from other countries
158,237 space (net, sqm); 1,824 accredited journalists from 73 countries

we touched our target groups

260,165 Total number of visitors from 183 countries
Top 10 Countries of origin 1 . India 5 % 2. Italy 4 % 3. Netherlands 4 %

drupa international: 68 % Europe, 19 % Asia
Asian countries: 41% India, 22% China, 10% Japan…

What our exhibitors say

Kodak - John O’Grady, Managing Director
“drupa 2016 has completely exceeded Kodak’s expectations. [. . .] The fact that we had already reached our sales target on day 7 – and 168 % of the target on day 9 – demonstrates the sector’s trust in wholly new technologies [. . .].”

John O’Grady, Managing Director, Worldwide Sales, Kodak Print Systems Division and Vice President, Eastman Kodak Company
Canon - Jeppe Frandsen, Executive Vice President
“Visitors’ reactions [. . .] were unbelievably positive. Customer investment was 30 % up on the figure for drupa 2012. [. . .] The decisive factor for many of Canon’s customers here at drupa 2016 was ideas from the live print demonstrations – so much so, that this drupa will go down in history as the ‘applications drupa.’”

Jeppe Frandsen, Executive Vice President Canon Europe

we touched economy

Area of responsibility of visitors

Reasons for visit

Visitors: Average length of stay

What our exhibitors say

Landa Digital Printing - Benny Landa, Vorsitzender
“drupa 2016 will be remembered as the turning point in the sector’s transition from mechanical to digital print.”

Landa Digital Printing
Benny Landa, Vorsitzender
Highcon - Aviv Ratzman, CEO
“drupa 2016 was a real turning point for our business. [. . .] Sales to new and existing customers have far exceeded our expectations. drupa 2016 confirmed that digital technologies – and post-processing in particular – have become a matter of course.”

Aviv Ratzman, CEO and Co-Founder
Economic sector

75% Executives, 65% had concrete investment intentions

Visitor interests: 65% Print, 34% Packaging Production…

visitor print

It was fantastic.
We look forward to seeing you at drupa 2020!

drupa team

It was fantastic.
We look forward to seeing you at drupa 2020!