dna x Imaging: New Convention all about Imaging and Printing at drupa 2024 -- drupa - May 28 to June 7, 2024 - Messe Düsseldorf
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drupa Imaging Summit 2024: New convention on imaging and print

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Wolfgang Heinen, CEO New C GmbH & Co KG

Wolfgang Heinen, CEO New C GmbH & Co KG

Synergies for image and print

“The imaging and printing industries have many technologies and issues in common as well as overlapping markets which mutually drive each other. This is why we have developed the new “drupa Imaging Summit” in collaboration with ‘New C’, which will flag up new perspectives as well as concrete business potential for the international visitors at the trade fair,” says Sabine Geldermann, Director of drupa, Print Technologies at Messe Düsseldorf.

Wolfgang Heinen, CEO at New C GmbH & Co KG, adds: “Photography and print have always been closely linked: newspapers, magazines, illustrated books, packaging, to name but a few, are all scarcely conceivable without printed images. And their respective technologies also display significant parallels. It is only when images are printed that their content really comes to the fore. The drupa Imaging Summit will highlight what underlying potential these hold for the future.” The media company ‘New C’ looks back on many decades of experience in the tech, imaging and media industries.  

From AI to image quality

Artificial intelligence, tomorrow’s print products and the vast opportunities for companies provided by sustainability will be centre stage on the first day of the Convention. The agenda kicks off with Imaging Artificial Intelligence: How AI is Shaping the Future of Imaging and Print”. In several brief keynotes, so-called “Inspiration Snacks”, the speakers will not only share interesting background knowledge but above all practical inspirations for how to improve one’s own business. Subsequently, “The Imaging Print Products of Tomorrow” will provide an outlook into the future as well as plenty of input with Sustainability as a Competitive Advantage”. The following get-together rounds off the day’s agenda.

On 31 May the day starts with keynotes on the topic of image quality: “What does Image Quality actually Mean – and Why is it Important?” Then the innovation drivers in the industry will be centre stage – Innovations as Market Drivers in Imaging and Print”.

The drupa Imaging Summit 2024 will be held during drupa on the stage of the dna Forum (drupa next age), which connects innovative technology drivers and well-established companies with industry newcomers, young talents and start-ups thereby providing the sector with directional impulses. The Forum can be found in the centrally located Hall 7.0. Admission to the Convention is included in the drupa admission ticket. The conference language is English.  

About drupa:

Under the thematic umbrella of the mega trends sustainability and digitalisation the international print and packaging industry will meet at drupa from 28 May to 7 June 2024. The leading global trade fair for print technologies is synonymous with inspiration, innovations, high-calibre knowledge transfer and intense networking. This is where the international top decision-makers of this industry meet and exchange on current technology trends and trail-blazing developments.  

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