The special forums - or touchpoints - at the world's leading trade fair drupa connect the industry in a completely different way. With their specialist focus and the participation of the entire value chain, the touchpoints become both a place to impart knowledge and a hotspot for networking at the trade fair.
Brandowners are guided through their area of expertise at touchpoint packaging. They will receive packaging innovations, trends and forward-looking tips for their daily business.
Content, focus topics and discussion forums are developed by the exhibiting partners and promoted by drupa.
touchpoint packaging will now take place for the third time at drupa 2024.
Visitors can look forward to best practice examples from the industry. As a partner, the company KURZ contributes a great deal to touchpoint packaging.
KURZ is a far-sighted company that often sets a good example. In their packaging solutions, the employees of the packaging all-rounder have been dealing with the trends of sustainability and digitalisation for a long time. They have even aligned their business models with the topics.
They were also pioneers in the field of sustainable foil stamping. Using a special process, which they also presented at Interpack 2023, they enable recyclable gold foil stamping. They prove anew every day that the current discussions about sustainability and digitalisation can be used as a virtue.
Similar to this topic, touchpoint packaging 2024 will again show the challenges of the packaging industry in the future. We can look forward to visions and innovations in the packaging industry.
When we ask ourselves what added value we have to offer our customers in the future, the special forum with its many experts certainly has an answer ready.
Especially brand owners who are looking for special future-proof packaging solutions will find what they are looking for at touchpoint packaging and can network with the experts.
Especially brands from the beauty, drinks and food sectors as well as from the luxury segment can use the source of inspiration to get ahead of the high competitive pressure in the coming years.
The partners are already preparing attention-grabbing packaging design concepts that support in branding and brand building.
The packaging experts present the latest developments in the industry at touchpoint packaging. They address both packaging design and manufacturing processes. Machinery experts show the possibilities available to us through the latest technology.
At touchpoint packaging, all participants in the value chain are involved. Experts from the areas of materials and procurement, manufacturing, digital workflows, sustainability through to finishing and shipping take part. That's why this special forum offers an unusually deep insight into the industry and empowers decision-makers on a different level.
Esko-Graphics BV., Heidelberger Druckmaschinen AG, hp, hubergroup print solutions, Koenig & Bauer, KURZ, manroland Goss, Saueressig and Zecher are just a few practical partners we would like to mention here.
drupa and the European Packaging Design Association (epda) have maintained a successful partnership with the special forum for a long time. The epda is responsible for the conception and implementation of the touchpoint at drupa. The initiative focuses on ideas and visions that relate to trends.
All in all, touchpoint packaging will once again be a special forum that empowers the entire industry to act proactively and with an eye to the future.