As virtual.drupa, taking place from 20 to 23 April, is approaching, exhibitors are starting to design their online showrooms; video and live presentations as well as virtual meeting rooms are in preparation.
drupa Essentials of Print is a series of articles by designers, brand owners, journalists, printers and influencers, who enrich the printing industry with fresh impulses, sound expertise and remarkable experience.
With a new key visual and a new claim, the crucial preparation phase for the drupa has begun – three years before the event. And the prognosis is good: Organizations are estimating an increase of over 40 billion US Dollars in the field of packaging printing alone – a future the industry is happy to embrace.