Welcome to drupa 2028
Discover the future of print and packaging
drupa is the world’s leading trade fair for the print and packaging industry. Every four years, it brings together companies, decision-makers and experts from all over the world in Düsseldorf. Discover innovative technologies, new applications and pioneering solutions – and find out what makes drupa so special for your visit to the fair.
Reach potential customers and partners
drupa attracts visitors from all over the world, including many potential customers and partners. You’ll have the chance to showcase your products and services, meet new customers and forge new partnerships that can help your business grow.
Network with industry leaders
drupa is the perfect opportunity to exchange ideas with experts and leading representatives from the printing and graphics industry. You’ll have the chance to meet professionals from all over the world and find out about the latest trends, techniques and technologies.
Find out about the latest developments
The latest and most innovative printing technologies and equipment are showcased at drupa. You’ll have the chance to see and experience the latest developments in the printing and graphics sector. Find out about all exhibitors and products in advance via our database.
A varied supporting programme
In addition to the extensive supporting programme, drupa also offers several special forums where specific topics relating to the printing and graphics industry are discussed in depth. Whether you wish to expand your knowledge, discover new solutions or make valuable contacts, drupa’s special forums offer you a unique and valuable opportunity to do so.
Frequently asked questions
drupa brings the international print, packaging and converting community together in one place. Here, you can experience new technologies and applications first-hand, compare solutions head-to-head and engage in conversation with leading suppliers, experts and decision-makers.
Particularly in a market undergoing significant change driven by AI, automation, new materials, sustainability requirements and connected production processes, drupa provides valuable guidance. It helps you make sense of developments, assess investment opportunities and discover new business prospects.
drupa is aimed at everyone who shapes or makes decisions about the future of print, packaging and industrial production. This includes, amongst others, executives and investment decision-makers, print and packaging companies, converters, technology and materials suppliers, as well as those responsible for production, innovation, digitalisation and procurement.
At the same time, drupa is specifically opening its doors to brand owners, marketing and packaging managers, designers, agencies and the creative industries. This is because many decisions regarding products, brand impact, materials and production are now made through the interplay of different disciplines.
drupa connects the entire value chain – from machinery, software and materials, through printing, finishing and packaging, to branding, design and application.
It is therefore relevant not only to technical and operational roles but also to senior management, business development, innovation, IT, marketing, design, procurement and sustainability managers. What matters is not just what is produced, but how technology, processes and applications will interact in the future.
The focus is on the topics that will shape production and business models in the coming years: AI, automation and robotics, connected end-to-end processes, print and packaging production, new materials, digitalisation, sustainability and regulatory frameworks, as well as new applications and business models.
The four experience zones – grow, create, learn and play – help visitors explore these themes from different perspectives – ranging from business and solutions, through branding and creativity, to knowledge, inspiration and new trade fair experiences. In this way, complex developments are not only explained but can also be experienced first-hand through concrete applications and live demonstrations.
Yes. drupa’s digital resources help you prepare for your visit in a targeted manner. Using the exhibitor and product database, product categories, the programme of events, and hall and site plans, you can select relevant suppliers, topics and programme items in advance.
The closer drupa gets, the more detailed the available information and services become. This allows you to tailor your visit to your personal objectives – for example, specific technologies, investment plans, materials, applications or specialist topics – and make efficient use of your time at the event.