drupa 2028 – Become an exhibitor

Redefine growth – in a connected space where innovation and collaboration come together.

drupa

insights

Exclusive industry trends and insights for the printing and packaging world

Stand cost

calculator

Calculate the fees for your stand space easily and conveniently with our online tool.

Marketing

options

Take a look at our marketing solutions for exhibitors

The new

drupa

Intelligent, connected and highly adaptable: find out all about the drupa 2028 concept

Exhibitor brochure
drupa 2028

All the information, opportunities and added value at a glance: find out how the new exhibition concept – with ‘grow’, ‘create’, ‘learn’ and ‘play’ – showcases your innovations and enhances your drupa experience.

Download the brochure now

Robotics – AI – Automation

Tap into one of the industry’s most dynamic fields of the future: robotics, AI and automation will open up new opportunities for growth and business development at drupa 2028.

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drupa – The global stage for printing solutions

Reimagined as a networked solutions space

For decades, drupa has been bringing the international print and packaging community together in Düsseldorf. With drupa 2028, the world’s leading trade fair continues to evolve: a new exhibition concept featuring experience clusters, collaboration and a focus on end-to-end solutions, innovations and decision-makers. drupa combines technological excellence with new target audiences – and is actively shaping the future of the industry.

More information for visitors

More information for exhibitors

165,551

visitors

from 173 countries

1,614

Exhibitors

from 49 countries

80%

International visitors

150,000m²

Net floor space

Exhibitor comments

For me, drupa is an important meeting place and a wonderful showcase for the versatility of print.

Canon EMEA Jennifer Kolloczek

For Xeikon, this global platform is crucial for attracting new customers.

Flint Group Digital Danny Mertens

We are delighted with the response from the high-calibre trade audience and would like to say: ‘Thank you, drupa, we’ll see you again in Düsseldorf in four years’ time.’

Durst Group AG Christoph Gamper

Taking part in this year’s drupa was extremely valuable for our company. Not only were we able to generate good leads, but we also successfully closed deals.

Heiber + Schröder Maschinenbau GmbH Andre Garmer

Heidelberger Druckmaschinen AG draws a positive conclusion at the end of the drupa trade fair in Düsseldorf. Customers from all over the world showed great interest in our stand and invested in the innovations on display

Heidelberger Druckmaschinen AG Dr David Schmedding

For Ricoh, drupa was an unprecedented success. We appreciated the opportunity to welcome tens of thousands of visitors to our beautiful stand.

Ricoh Europe PLC Eef de Ridder

Insights, inspiration and industry news

Discover the latest posts from the drupa blog, in-depth drupa insights and thought leadership articles under ‘Expertise & Inspiration’, as well as the latest press releases relating to drupa.

Drei Personen im Gespräch vor einer leuchtend bunten, abstrakten Kunstwand mit wirbelnden Mustern und floralen Formen.

drupa Blog

The latest topics, trends and developments from the international print and packaging industry.

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News & Updates

30.10.2026

From idea to finished product: the people behind #PrintWorks

Am 21. Oktober war International Print Day, das Motto lautete #PrintWorks. Der Tag feiert, was Print leistet, und würdigt die Menschen und die Technik dahinter. Sonst beschäftigen wir uns viel mit Technik. Deshalb halten wir uns heute an die Menschen und zeigen: Wer macht was, damit aus einer Idee ein Printprodukt wird, das wirkt?

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Latest news

Industrieller Großformatdrucker mit verwischtem Druckkopf druckt ein farbiges Plakat auf breite Folie.

26.05.2026

Two minutes instead of four hours

Automation is now a prerequisite for profitability. According to Lisa Cross (NAPCO Research), the market is driving a shift towards hybrid solutions: digital agility combined with scalable traditional production. This mix is becoming the industry standard. The impact is massive: instead of half a day, AI delivers cost calculations in two minutes – a head start that determines whether orders are secured. At the same time, ‘Sustainability 2.0’ is emerging: a focus on precise right-sizing and material savings rather than mere recycling. Already, 85 per cent of service providers are using AI strategically, outsourcing routine tasks and freeing up time for comprehensive consultancy. One thing is clear: those who fail to make the leap by 2026 will be left behind.

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